GCash and Singlife ties up for Digital Insurance Marketplace

Insurance that is practical, innovative and relevant to Filipinos

 GCash partners yet with another leader in the field of digital insurance, SingLife who recently opened its services in the Philippines. will now provide GCash users access to affordable, and relevant insurance products.

More than 95% of Filipinos are insufficiently prepared, if not completely unprepared for high medical expenses, disability, or death of the main income earner. This leads to high debts to pay for medical costs or even outright denial of treatment. Families are being torn away from their standards of living when an adverse event happens and income is disrupted. One hurdle is the complexity of insurance products and the old-fashioned way they are offered, with conventional insurance plans requiring a lot of paperwork. 

“Cash seeks to maximize the reach of technology to promote health and financial security especially during this global health situation. After offering customers a new, more customer-friendly way to do banking transactions, partnering with Singlife Philippines will allow us to also offer our clients access to a number of meaningful life insurance products that cater to their financial well-being,” GCash CEO Martha Sazon said. 

GCash and Singlife
GCash and Singlife ties up for Digital Insurance Marketplace


GCash, the largest fintech company in the Philippines, has always had its eyes set on financial inclusion for all Filipino. Recently, GCash has started offering users a suite of financial services such as savings, on-demand credit, and investments. Offering insurance is the next step towards this goal. 


Singlife Philippines is a majority-owned subsidiary of Singlife (65%) with partners Di-Firm (20%) and Aboitiz Equity Ventures (15%). The company’s purpose is to unlock the potential of money for everyone by offering innovative tools & solutions that help people become confident and in control of their finances.


“We believe that everyone should have access to financial products that support them to manage their financial lives efficiently. By using digital technology, we can simplify products, make them affordable for a larger market, and design them to be customer centric. Our products adjust to your needs and give you the best value for your money,” Singlife Philippines President & CEO Rien Hermans said. 


He adds, “Partnering with GCash, the biggest e-wallet platform in the Philippines, makes perfect sense as our goals are aligned.  We offer simple and flexible products at affordable prices to a large base of customers.”


This is only one of many partnerships, and GCash will continue to work with local industry leaders to offer the best insurance options to the people in the market. 


“The end goal is to really connect every Filipino to all the kinds of financial protection they might need in the most convenient way possible,” Sazon said. 


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Eli has 28 years of extensive IT sales expertise in Data, voice and network security and integrating them is his masterpiece. Photography and writing is his passion. Growing up as a kid, his father taught him to use the steel bodied Pentax and Hanimex 135mm film and single-direction flash, Polaroid cameras, and before going digital, he used mini DV tape with his Canon videocam. He now shoots with his Canon EOS 30D. Photography and blogging is a powerful mixture for him.
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