Canon EOS 7D Mark 2 will be available in the Philippines

canon eos 7d mark2

In this day and age, going on a great adventure is only half the fun, and living in the moment – without a camera to immortalize it, is a life only half lived. Capturing the joy, the excitement, and the beauty of life, and preserving them in wonderful photos are what completes the experience.

Canon, the world-leading provider of imaging solutions, continues to comes up with innovations that make our special moments last. And today, that innovation comes in the form of the new EOS 7S Mark II.

“We are very excited to introduce the new EOS 7D Mark II,” says Bong F. Serevo, Canon Marketing (Philippines), Inc.’s Vice President for Consumer Imaging and Information Division. “Whether you’re a professional photographer, a hobbyist, or just a Facebook user who loves updating family and friends through photographs of your latest adventures, this new addition to the EOS range will take your breath away. It will be your best new companion,” he adds.

The successor to the award-winning EOS 7D Mark II, features dual DIGIC 6 image processors, a rich 20.2 megapixel CMOS sensor, a new mirror and shutter system that allows high-speed continous shooting of up to 10 frames per second (fps), and a new 64 all-cross-type Auto Focus (AF) system.

This new technology enables the user to track rapidly and focus on the desired subject, granting unprecedented accuracy when shooting fast-moving subjects. The Dual Pixel CMOS AF function provides smooth and accurate focusing when shooting videos, so that subjects will remain in focus even in the most dynamic scenes.

According to Serevo, the Canon EOS 7D has a reputation of being a fast and powerful APS-C DSLR. This heritage continues in the 7D Mark II, which raised the bar with a cutting-edge APS-C class sensor, delivering impeccable imagery and unparalleled performance.

One of the earlier models in the series, the EOS-1D Mark IV, was widely acclaimed by professional photographers for its high-speed shooting and AF performance. Through a new shuter mechanism, the EOS 7D Mark II now inherits the merits of the EOS 1D Mark IV, achieving continous shooting speeds of up to 10 fps. With a fast burst rate, users can capture fast-moving subjects with precision and sharpness. The EOS 7D Mark II also possesses greater durability with a maximum shutter release cycle of 200,000 up from 150,000 in its predecessor.

The best thing about the camera, it won’t slow you down. When you’re taking photos, especially for a living, every split second counts. Canon gets that, and that’s why with the EOS 7D Mark II, you’ll never have to miss that perfect shot. It keeps up with your pace, and captures every movement, every reaction, and every single emotion, at the exact perfect moment (that you shoot).

To cater to the needs of the users who prefer low continous-shooting speeds, the EOS 7D Mark II also offers manually adjustable speeds – a feature that was previously available in the EOS 1D series only. With a new mirror bounce reduction mechanism, users may opt for Silent Mode while shooting under 4 fps.

A new 65-point all cross-type AF system covers an AF larger than most APS-C sensor cameras, leading to greatly increased accuracy, even with a rapidly moving subject. The central AF point, an f/2.8 dual cross-type point, enables the user to focus even in extremely low light situations of down to EV-3 luminance.

The new EOS 7D Mark II features Canon’s new EOS intelligent Tracking and Recognition (iTR) AF system, which works together with the EOS intelligent Subject Analysis (iSA) to recognize and track a subject’s face and color. With improved algorithms, the system makes it possible to detect human figures so that focusing on the subject’s face is easily achieved. At the same time, the enhancements on the color tracking algorithms enables a more stable tracking of moving subjects. Should there be a sudden change in speed or direction, the EOS iTR AF system will automatically switch to another AF to continue the tracking process.

The Camera’s EOS iTR AF is supported by AI Servo AF III and AF configuration to facilitate high accuracy and stability. AI Servo AF III accurately predicts thet movement of the subject to continually track it, even if the AF point loses the subject temporarily. To fine-tune the AF, one of six AF case settings can be selected to improve tracking accuracy under different shooting situations.

Taking photos has become a part of the new generation’s lifestyle, and Canon, with its cutting-edge cameras, has allowed us to preserve these memories in nothing less than sharp, high-resolution images.

Unpralleled and impressive image quality

The EOS 7D Mark II is the first Canon DSLR to be equipped with both a 20.2 megapixel CMOS sensor and dual DIGIC 6 image processors. This powerful combination provides the camera with low noise, high sensitivity and speedy processing for both still images and movies. To cater to professionals shooting fast-action scenes, the EOS 7D Mark II delivers up to 31 shots in RAW format.

A new intelligent viewfinder now offers approximately 100% frame coverage, and displays information including major shooting modes, exposure settings and an electronic level. Settings can now be changed while using the viewfinder, combining the benefits of both an optical and electronic viewfinder.

Ultimate control with advanced movie functions

The EOS 7D Mark II features enhanced video capabilities with a new Dual Pixel CMOS AF function, enabling high-speed phase-difference detection AF on the CMOS sensor plane. This allows for extremely fast AF and smooth subject tracking in Live View and Movie Shooting mode, even with erratic changes in subject distance.

The Dual Pixel CMOS AF also enables the Movie Servo AF to deliver fast and precise tracking. It is also quieter, especially when paired with a Stepping Motor (STM) lens. AF speed can also be adjusted to suit more sophisticated shots, such as slower focus shifts to create a softer effect.

Movies are captured at Full HD resolution, at either industry-standard 24 fps or at a high 60p frame rate, and can record in post-production friendly MOV format or MP4 format. A high ISO of 16,000 enabls the camera to produce sharper videos, even in low light.

Feature-packed for a rich user-experience

While many artificial light sources flicker at a rate that is undetectable the human eye, visible flickering may occassionally be captured in an underexposed shot. The EOS 7D Mark II detects cycles of flickering lights and accordingly compensates for optimal exposure by only capturing shots at peak light volume, effectively eliminating any visible flickering. Infrared information is also taken into account with regulart RGB data for ideal white balance control. Interval and Bulb Timer features make the EOS 7D Mark II the first EOS camera to be able to shoot time-lapse movies and long exposure shots without requiring a separate remote control. Improved High Dynamic Range (HDR) and multiple exposure functions also now gives users the creative advantage to create multiple-exposure shots within the camera.

To improve its functionality and ease of use, the EOS 7D Mark II is now equipped with more customizable options. Along with the aforementioned AF area select lever, it features two quick control dials, a button to toggle major settings like ISO speeds with the dial and more, contributing to a total of 11 customizable controls. Advanced users will be able to make full use of these controls to speed up their work process.

The EOS 7D Mark II comes with double memory card slots – a CF and SD card slot. Users may opt to record their images and videos on both cards simultaneously, which provides for additional backup. It also features an inbuilt USB 3.0 Digital Terminal for faster transfer speeds – a first in the EOS family.

The EOS 7D Mark II has a tough but lightweight magnesium alloy body, with enhanced sealing over the external cover seams that is estimated to be four times more resistant to dust and water over the EOS 7D.

Additional accessories for improved user-experience

An optional BGE-16 batery grip caters to heavy-duty users who shoot for extended periods of time, featuring a multi-controller, as well as an AF area selection button to allow easy operation even when holding the camera in a vertical position.

Users may also opt for the optional Super Precision Matte type focusing screen, which helps frame sharp points of focus easily when using bright lenses with a maximum aperture of f/2.8 or higher.

An optional Wireless File Transfer, the WFT-E7 offers enhanced versatility when transferring data between the EOS 7D Mark II and a workstation. Supporting IEEE 802.11 a/b/g/n network connections, it provides for reliable and faster wireless LAN transfers.


Eli has 28 years of extensive IT sales expertise in Data, voice and network security and integrating them is his masterpiece. Photography and writing is his passion. Growing up as a kid, his father taught him to use the steel bodied Pentax and Hanimex 135mm film and single-direction flash, Polaroid cameras, and before going digital, he used mini DV tape with his Canon videocam. He now shoots with his Canon EOS 30D. Photography and blogging is a powerful mixture for him.

Leave a Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Back to top button