Following the momentum of NEOverse Max Out, nubia Philippines is bringing the MAXXING mindset to the 9.9 shopping season with the NEOverse 9.9 MAXXING Live Fest, featuring actress and brand partner Sanya Lopez in her first ever live selling debut.
Stepping into her role as nubia Philippines’ Maxxing Queen, Sanya is set to bring a new energy to the world of live commerce as she joins nubia’s 9.9 celebration across TikTok and Shopee. The special live selling event will give fans and shoppers an interactive way to discover featured nubia devices, exclusive offers, limited time deals, and special rewards available during the campaign.

More than just another 9.9 sale, NEOverse 9.9 MAXXING transforms online shopping into an experience where consumers can maximize not only their savings, but also their tech, entertainment, and everyday experiences.
From Max Out Your World to Max Out Your Deals
Building on the success of NEOverse Max Out, which encouraged users to maximize the things they love and the experiences that matter to them, nubia Philippines is taking the campaign into its next chapter with 9.9 MAXXING.
This time, the MAXXING mindset extends to the shopping experience, giving consumers more opportunities to max out their deals, maximize their savings, and get more value from every purchase.
Throughout the 9.9 campaign, consumers can shop through nubia Philippines’ official TikTok Shop, Shopee, and Lazada channels and enjoy a range of exclusive offers, including limited time discounts, vouchers, freebies, and special rewards, while promotional stocks last.
Shoppers can also enjoy Buy 1, Get Up to 4 Freebies on selected products, with possible rewards including a phone cooler, mini fan, charging cable, and Viu Philippines Premium Subscription, depending on the applicable product and promotion.
Adding even more excitement to the shopping event are special live selling deals and limited time offers available during the NEOverse 9.9 MAXXING Live Fest on TikTok and Shopee.
For shoppers looking to score bigger savings, selected devices from nubia Neo 5 Series will also be featured in special 9.9 offers, including a limited ₱99 deal on Shopee, while promotional stocks last.
The Maxxing Queen Goes Live
At the center of the NEOverse 9.9 MAXXING Live Fest is Sanya Lopez, who is stepping into the world of live commerce with nubia Philippines for the first time.
Known for her versatility and growing presence across entertainment and brand collaborations, Sanya continues to embrace new experiences and opportunities beyond the screen. As nubia’s Maxxing Queen, she now takes on a new role in live commerce, giving fans an opportunity to see a different side of the actress.
During the special live selling event, Sanya will join nubia Philippines to interact with viewers, showcase selected nubia products, and bring exclusive 9.9 offers directly to consumers, combining entertainment, interaction, and shopping in one experience.
Her live selling debut reflects the spirit of MAXXING itself: trying something new, going beyond expectations, and making the most out of every opportunity.
Max Out Your Tech
At the heart of the NEOverse 9.9 MAXXING campaign is the nubia Neo 5 Series, a lineup designed for users who want to maximize performance, entertainment, and everyday productivity.
For those who want more screen and more power, the nubia Neo 5 Max PadPhone delivers a massive 7.5 inch 1.5K display paired with a 7,100mAh battery, giving users an immersive viewing experience and the power to keep up with their everyday entertainment and activities.
Meanwhile, the nubia Neo 5 GT Special Edition is built for performance focused users with its AquaCore Cooling System, featuring liquid and air dual active cooling technology designed to help maintain sustained performance during intensive gaming.
Beyond smartphones, the wider NEOverse ecosystem gives consumers more ways to build and personalize their tech setup, with devices and accessories designed to complement different lifestyles and passions.
With the right tech in hand, there is always more to play, create, watch, and experience, making every upgrade another way to Max Out Your World.
Catch The Maxxing Queen Live
As part of the NEOverse 9.9 MAXXING campaign, the nubia Live Fest brings the MAXXING experience to life across nubia Philippines’ official TikTok and Shopee channels.
The highlight of the Live Fest comes on September 8, 2026, at 7:00 PM, when Sanya Lopez takes the spotlight for her first ever live selling appearance with nubia Philippines. Fans and shoppers can tune in for an exciting live session featuring exclusive 9.9 deals, special vouchers, freebies, and limited-time offers, while getting the chance to interact with the Maxxing Queen herself.
The Live Fest adds an entertainment driven element to the campaign, giving consumers more ways to discover nubia devices, interact with the brand, and unlock live only offers and surprises.
Catch nubia Philippines’ 9.9 deals through its official TikTok, Shopee, and Lazada stores throughout the campaign, and tune in to the nubia Live Fest on September 8 at 7:00 PM for exclusive offers and surprises.
As the NEOverse continues to grow, nubia Philippines aims to create a bigger space where people can celebrate the things they are passionate about and find the tools that help them go further. NEOverse 9.9 MAXXING is a chance to find out just how much you can Max Out.
The question remains: What are YOU MAXXING?



