Globe Telecom Launches Home AI with Built-In Broadband, Promises 24-Hour Service Guarantee

Abigail Cardino, Vice President and Brand Head of Globe Broadband Business, takes the stage at The Blue Print by Globe to unveil Globe At Home’s Built‑in Broadband initiative and Gold Standard Service. In her remarks, Cardino emphasized Globe’s vision of fiber as a utility, as essential as water and electricity, that delivers true “Digital Peace of Mind” for Filipino households.

MANILA, PhilippinesGlobe AT HOME has unveiled a new connectivity solution designed to transform how Filipinos experience internet service at home. During the latest installment of The Blueprint by Globe, the broadband provider introduced Home AI with Built-in Broadband, an initiative that embeds fiber infrastructure directly into new residential developments — delivering instant, high-speed internet access from day one.

Built-In Fiber Internet for New Homes

The Home AI with Built-in Broadband initiative integrates fiber ports into properties during construction, eliminating the need for post-move installation, drilling, or service activation delays. Homeowners can access seamless broadband connectivity immediately upon moving in — a move that positions Globe AT HOME at the forefront of next-generation digital living in the Philippines.

The service is powered by GFiber Plans, offering speeds of up to 2.5 Gbps, paired with a Wi-Fi 7 modem and 5G Wi-Fi backup connectivity to ensure uninterrupted performance. Designed for bandwidth-intensive activities such as 8K streaming, competitive online gaming, remote work, and smart home management, the platform leverages AI-driven optimization and IoT integration to dynamically allocate bandwidth across devices.

The result, Globe says, is what it calls “Digital Peace of Mind” — reliable, high-performance connectivity tailored for modern Filipino households.

Gold Standard Service and the 24-Hour Rule

Alongside its new broadband innovation, Globe AT HOME introduced its Gold Standard Service, anchored on a 24-Hour Rule guarantee. Under this commitment, installations, modem upgrades, and repairs are completed within 24 hours.

The company’s service ecosystem includes:

  • Real-time service alerts via the GlobeOne app

  • A dedicated CARE Squad that assists in optimizing home connectivity setups

  • The CARE-AVan, a mobile service unit delivering on-the-spot installations, upgrades, and gadget demonstrations within communities

According to Abigail Cardino, Vice President and Brand Head of Globe Broadband Business, the initiative is centered on time efficiency and customer experience.

“Globe understands that your time is priceless, which is why our service is built on a simple 24-Hour Rule. Whether it’s a new line, a modem upgrade, or a repair, we guarantee resolution within 24 hours. Your home deserves a connection as seamless as the life you are building there,” Cardino said.

Redefining Connectivity for Filipino Families

Globe AT HOME’s Home AI platform incorporates technologies such as Auto Band Steering to reduce technical friction and ensure smooth device transitions across networks. By creating a seamless link between home broadband and mobile data services, Globe aims to redefine digital living beyond raw internet speed.

The launch signals Globe’s broader strategy: building an intelligent, future-ready connectivity ecosystem that prioritizes reliability, inclusivity, and service accountability.

For more information, visit Globe’s official website at www.globe.com.ph

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Duane Dizon

Duane Dizon is presently residing in Qatar as a business news writer for different newspapers in the country, as well as an online content contributor and a TV reporter for Manila-based Eagle News. His previous work with Manila Bulletin, the biggest and oldest newspaper in the Philippines, has helped hone his journalistic style, from writing lifestyle news, to presidential coverage, and the special op-ed weekly Philippine Panorama. He has contributed content for Smile, the in-flight magazine of Cebu Pacific Air, has been involved in speech writing, and in translating indie films. He is presently a contributor for eLifestyle Manila.
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